GE Healthcare is celebrating the tenth anniversary of digital mammography this month, which is also Breast Cancer Awareness Month, with a digital wall of personal stories about the fight against breast cancer.
The initial phase of GE Healthcare’s digital wall tells the stories of around 30 patients, fundraisers and medical professionals from around the world. The company hopes the wall will become a global platform for survivors, innovators and charities to share their stories and provide information on new technologies for the treatment of breast cancer.
“Our initiative shows that breast cancer is indiscriminate. It affects women, and also men, irrespective of their age, nationality and religion,” said Wendy Harris, Strategic Marketing Leader, Women’s Health at GE Healthcare. “We want people to get involved and share their story. Today, they can do that by clicking the ‘share’ icon on the wall and share their experience, knowledge and hope with others.
“I hope to see it grow rapidly in size to become a definitive hub for empowering stories: how survivors have fought and overcome the disease, as well as profiling the doctors and scientists who are working tirelessly – often behind the scenes.”
The site visitor can make a virtual journey around the world, finding out about (for example) a patient in Canada, a doctor in India and a rural breast scanning facility in Belgium.
In 1999, GE Healthcare was the first company to introduce full-field digital mammography. In the last decade, it estimates, more than 20 million women have benefited from its imaging technologies worldwide.
Headquartered in the UK, GE Healthcare employs more than 46,000 people worldwide.
To see the wall, visit www.breastcanceremotion.gehealthcare.com.